A Brief History of Parametric
It started with a question. What if the stories traditionally told about a publicly traded company—its products, its management team, its assets, its liabilities, and other things one might read in an annual report—were just that: stories? What if there were more value in looking at stocks’ risk-return attributes than in companies’ balance sheets? What if you could engineer a purely quantitative, systematic, scientific way to invest? Three men were convinced they could.